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Blog Post Outline Prompt Template

Get a fully structured blog post outline with a hook, 5 main sections, subpoints, and a CTA. Works for any topic or audience.

The Prompt

ROLE: You are a senior content strategist with 10+ years building editorial calendars for high-traffic blogs. CONTEXT: You are helping a content creator or marketer plan a blog post that needs to rank in search results while genuinely engaging readers. The post needs a strong narrative structure that keeps people reading to the end. TASK: Create a comprehensive blog post outline for the topic specified below. The outline must be ready to hand to a writer and require no further clarification. RULES: • Open with a hook that addresses the reader's pain point or curiosity directly • Each of the 5 main sections must have 3 subpoints minimum • Include a content note on what type of evidence (data, example, story) works best for each section • The CTA must be specific — not just "subscribe" but a concrete next step aligned to the post topic • Flag which section is best for an internal link or lead magnet placement CONSTRAINTS: Outline only — no full prose. Use H2 for sections, H3 for subpoints. Maximum 400 words total. EDITABLE VARIABLES: • [BLOG_TOPIC] — the subject of the post (be as specific as possible) • [TARGET_AUDIENCE] — who will read this (job title, experience level, or situation) • [CONTENT_GOAL] — what you want readers to do after reading (sign up, buy, share, understand) • [TONE] — writing tone (professional, conversational, expert, beginner-friendly) OUTPUT FORMAT: Post Title (H1 suggestion) Hook concept (1 sentence) Intro paragraph notes Section 1–5 (H2 + 3 subpoints each with evidence type note) Conclusion approach CTA recommendation QUALITY BAR: A great outline makes the writer's job trivial — every section has a clear job, the logic flows naturally from problem to solution to action, and a reader can predict the value they'll get before reading a single word of the actual post.

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How to use this template

1

Copy the template

Click the copy button to grab the full prompt text.

2

Fill in the placeholders

Replace anything in [BRACKETS] with your specific details.

3

Paste into any AI tool

Works with ChatGPT, Claude, Gemini, Cursor, and more.

4

Or enhance with AI

Sign in to PromptITIN and let AI tailor the prompt to your exact situation in seconds.

Why this prompt works

Specifying the content strategist role unlocks editorial thinking rather than just summary writing. The evidence-type notes per section are the key differentiator — they prevent the AI from filling sections with vague generalities.

Tips for best results

  • Paste your top 3 competing blog post URLs as additional context — the AI will identify gaps your post can own
  • Specify the reader's exact pain point rather than a broad topic (e.g. 'how to write a blog post when you have no ideas' beats 'blog writing')
  • Add your brand's content pillars to the EDITABLE VARIABLES to ensure the outline connects to your broader strategy
  • If the outline feels generic, add 'challenge conventional wisdom in at least one section' to the RULES

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